Allo Beirut will open its first Lebanon location in late October 2025 on Hamra Avenue in Beirut, marking the model’s return to the town that impressed its creation.
Black Spoon Group introduced the growth by means of a franchise partnership with Fashmore Holding.
Allo Beirut enters Lebanon market
The informal eating model launched in 2018 and operates areas throughout the UAE, Saudi Arabia, and Bahrain. The Lebanon opening represents the corporate’s entry into its fourth market.
Charbel Mhanna, CEO of Black Spoon, mentioned: “We’re proud to announce Allo Beirut’s entry into Lebanon, a homecoming that holds deep that means for our total staff. For the previous seven years, we’ve been celebrating Beirut; its meals, its vitality, and its spirit throughout the UAE, and extra lately in Saudi Arabia and Bahrain.
“We’ve been proud to hold a chunk of the town into new locations and share it with new audiences. That’s what makes this homecoming really feel so particular, it’s not simply one other opening, it’s a return to the place all of it started. This launch marks a key milestone in our regional journey, and bringing the model to Hamra feels particularly important.”
Mhanna described the opening as important attributable to its location. “Hamra Avenue represents the cultural coronary heart of Beirut, and its vibrant vitality completely mirrors the spirit of Allo Beirut. Along with our companions at Fashmore Holding, we’re dedicated to delivering an expertise that not solely celebrates the flavours of Beirut, however seems like Beirut,” he mentioned.
The restaurant will occupy 675 sq. metres throughout three flooring and seat roughly 100 visitors. The venue options an open-concept structure designed to evoke a Beirut avenue environment, with devoted stations for manoushe, shawarma, and recent juices.
Every ground gives a distinct atmosphere while sustaining the model’s identification. A grab-and-go part has been added particularly for Hamra’s city clientele. The menu will embody the model’s signature dishes alongside new additions created for the native market.
Bassam Assaad, Chairman of Fashmore Holding, mentioned the partnership aligns with the corporate’s concentrate on experience-led meals and beverage manufacturers.
Bassam Assaad, Chairman of Fashmore Holding, added: “This partnership is constructed on a shared imaginative and prescient and true synergy, rooted in a perception that essentially the most enduring ideas are people who join deeply with each individuals and place. Allo Beirut is a model that captures the essence of a metropolis, and bringing it again to the place all of it started is extremely significant. That is greater than a franchise, it’s a full-circle story. And we will’t wait to serve the flavour, rhythm, and vitality of Beirut once more, in Beirut.”
The businesses plan to open three to 5 extra areas throughout Lebanon inside the subsequent two to a few years.
Black Spoon and Fashmore Holding are exploring websites for future branches following the Hamra opening.
The Lebanon growth varieties a part of Allo Beirut’s regional development technique. The model has operated within the UAE since 2018 earlier than increasing to Saudi Arabia and Bahrain.
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