Backed by Peter Thiel and Donald Trump Jr.’s 1789 Capital, the Enhanced Video games goals to disrupt the Olympics with a contest that enables athletes to dope. Launching in Las Vegas in Might 2026, the video games promise $1 million bounties for breaking world data and lean on a enterprise mannequin paying homage to Pink Bull’s, utilizing the spectacle as advertising for future enhancement merchandise.
Immediately on TechCrunch’s Fairness podcast, Rebecca Bellan spoke with Aron D’Souza, co-founder and President of the Enhanced Video games, concerning the enterprise of enhancement, what it means to construct within the longevity area, and who will get to do it.
Subscribe to Fairness on Apple Podcasts, Overcast, Spotify and all of the casts. You can also comply with Fairness on X and Threads, at @EquityPod.
Keep forward of the curve with NextBusiness 24. Discover extra tales, subscribe to our e-newsletter, and be part of our rising neighborhood at nextbusiness24.com