Qatar’s tourism sector continued its sturdy momentum within the first half of 2025, attracting greater than 2.6m worldwide guests between January and June — a 3 per cent improve in comparison with the identical interval final yr, in response to the newest figures from Qatar Tourism.
Guests from Gulf Cooperation Council (GCC) international locations made up 36 per cent of arrivals, adopted by Europe (26 per cent), Asia and Oceania (22 per cent), and seven per cent every from the Americas and different Arab international locations.
Arrivals had been break up throughout air (57 per cent), land (33 per cent), and sea (9 per cent), reflecting the success of Qatar’s multi-access entry technique.
Qatar tourism growth
Motels achieved a mean occupancy price of 71 per cent, up two proportion factors year-on-year, with 5.23m resort nights offered — a 7 per cent improve from H1 2024.
Saad bin Ali Al Kharji, Chairman of Qatar Tourism and Go to Qatar, mentioned the outcomes present the success of the nation’s technique to place tourism as a key driver of financial diversification in keeping with Nationwide Imaginative and prescient 2030.
In 2024, Qatar’s tourism sector contributed QR55bn ($15.1bn) to GDP, representing 8 per cent of the economic system — a 14 per cent improve from 2023.
This retains the nation on observe to fulfill its Tourism Technique 2030 goal of elevating tourism’s GDP share to 10–12 per cent.
Within the first half of 2025, Go to Qatar rolled out a number of worldwide campaigns, together with:
- “Moments Made for You” summer time marketing campaign concentrating on GCC and world audiences
- A promotional movie with David Beckham showcasing heritage, tradition, trendy points of interest, and pure websites
- Expanded stopover promotions in key markets such because the UK, USA, South Africa, China, and Australia
These campaigns coincided with main occasions such because the Qatar Toy Competition (Greater than 130,000 guests, up 12 per cent year-on-year), Doha Jewelry and Watches Exhibition, Worldwide Meals Competition, and seasonal points of interest like Ras Abrouq and whale shark excursions.
The second half of the yr will see the nation host a packed calendar, together with:
- 2025/2026 Cruise Season launch in November — following a report 87 cruise ship calls and greater than 360,000 passengers within the final season
- T100 Triathlon World Championship Finals in Doha
- FIFA Arab Cup 2025
- Grand Prix 2025
- Tourism Awards 2025
- Launch of Michelin Information Doha 2026
CEO of Go to Qatar Abdulaziz Ali Al Mawlawi mentioned: “Our success within the first half of 2025 demonstrates sustained momentum and rising confidence from regional and world markets in Qatar’s tourism choices.
“Now we have attracted extra guests by means of a particular mixture of main occasions, worldwide campaigns, and revolutionary tourism merchandise that cater to a variety of pursuits.
“We’ll proceed to spend money on these areas and introduce initiatives that strengthen Qatar’s place as a worldwide vacation spot mixing authenticity with modernity, offering residents and guests with a world-class expertise year-round.”
With strategic advertising and marketing, diversified occasions, and record-breaking cruise and air arrivals, the GCC nation is positioning itself as a year-round world vacation spot mixing authenticity with modernity.
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