As cellular gaming continues to develop, builders and publishers face a persistent problem: how you can attain iOS customers in Europe with out being slowed down by restrictive App Retailer processes.
Onside.io, the main Distribution Enabler for the iOS ecosystem, and Playgama, a worldwide net sport hub with over 300 million month-to-month gamers, are tackling this problem head-on. The 2 firms introduced a strategic partnership that makes Playgama’s full catalog of HTML5 video games obtainable on iOS via Onside’s various app retailer, totally compliant with the EU’s Digital Markets Act (DMA).
“Reaching iOS customers within the EU has traditionally been gradual, restrictive, and sophisticated,” stated John Snoek, COO of Onside. “With our platform, Playgama launched throughout the EU in simply days. We dealt with the mixing, funds, and native UX, letting them focus fully on progress. That is what cellular distribution ought to appear to be within the post-DMA period—quick, versatile, and constructed across the writer.”
The method was designed for pace and ease: inside hours, Playgama delivered SDK bundles, belongings, and take a look at builds. Onside managed integration, packaging, and distribution, turning net video games into native iOS apps with out friction or authorized uncertainty. The partnership immediately opens up the EU market to Playgama’s 300 million month-to-month gamers and establishes one of many largest various distribution deployments on iOS so far.
Dmitry Kachmar, Founding father of Playgama, emphasised the imaginative and prescient behind the collaboration: “We consider the way forward for gaming lies in openness, the place builders can distribute their video games wherever with out friction or gatekeepers. Our collaboration with Onside exhibits that is doable right now. We carry the video games; Onside makes positive they attain gamers. Collectively, we’re constructing a extra open and equitable ecosystem for everybody in gaming.”
Onside’s “wrap + distribute” mannequin at scale supplies a brand new benchmark for compliant, high-speed iOS distribution. For the business, it demonstrates that various app shops can function effectively, securely, and transparently, bringing high-performance HTML5 video games to cellular customers virtually immediately.
HTML5 video games from Playgama’s catalog are actually obtainable for set up on iOS via Onside.
Builders and gamers can discover demos and keep up to date at onside.io.
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