From air fryers to baggage to luxurious vehicles—What corporates gifted workers this Diwali

Diwali 2025: Yearly, workers stay up for Diwali bonuses, events, and items from their firms. This 12 months, the pattern has gone viral on social media. Instagram feeds are flooded with reels displaying workers unboxing every little thing from air fryers and luxurious hampers to vehicles and flats.

The brand new mantra appears easy. In case your workplace exists, that is how Diwali items ought to look.

Go away days, baggage, and luxe hampers

Some firms have shocked workers in distinctive methods. Delhi-based PR agency Elite Marque supplied 9 days of go away as a Diwali reward. Tech big Information Edge gifted VIP journey suitcases together with snack containers from Yoga Bar. Kohler went all out with items together with 20-gram silver bars, air fryers, espresso machines, artisanal espresso, copper diyas, tea candles, sweets, and skincare merchandise.

Social media customers have been fast to react. One viral reel confirmed an worker crying in a nook with a caption about soan papdi. One other wrote, “In case you are nonetheless getting soan papdi, please resign.” These posts spotlight how expectations round company gifting are rising.

Some firms have taken gifting to a wholly new stage. A Haryana-based pharmaceutical firm rewarded 15 of its most efficient workers with new vehicles. Chennai’s Detailing Options gifted 28 vehicles and 29 bikes. Surat diamond supplier Savji Dholakia made headlines by giving flats to 400 workers.

Even smaller firms bought artistic. Astrol Speak gifted hampers together with baggage trolleys stuffed with goodies, dry fruits, and different goodies.

This 12 months, probably the most talked-about Diwali reward got here from M Ok Bhatia, a social employee and entrepreneur. He gifted 51 brand-new luxurious vehicles to his group members and movie star associates. The handover included a “Automotive Reward Rally” the place the automobiles drove in convoy from the showroom to Bhatia’s workplace.

Movies on Instagram captured workers’ reactions. Some have been in disbelief whereas others smiled broadly as they acquired the keys amid applause.

Bhatia elaborated on the gesture saying that his companions actually are the spine of his firms within the area of medicines. Their exhausting work and dedication are the inspiration of his success as he known as the 51-car reward his half-century milestone in worker gifting.

The intensive items have made the individuals on-line snigger and envy others. One consumer requested, “How can I apply to this firm? Please let me know instantly!” One other consumer resigned to “My firm gave me a chocolate field. One reel went viral with the caption, “Resign in case your Diwali reward will not be heavier than you.”

Whereas some firms give attention to luxurious items, others spotlight non secular or symbolic presents. The net dialog exhibits that Diwali gifting is now not only a custom. It has turn into a spectacle of creativity, recognition, and a bit of pleasant competitors.

This Diwali, company gifting has reached new heights. Staff scrolling by means of social media feeds are actually dreaming far greater than a field of soan papdi.