On the intersection of emotion and setting, JAQUE crafts interiors that talk to the soul whereas elevating on a regular basis expertise. With a signature type outlined by daring creativity, refined innovation, and a dedication to creative excellence, the agency continues to push the boundaries of luxurious design. In 2025, this imaginative and prescient was internationally acknowledged as JAQUE was named Greatest Luxurious Inside Design Studio in Arizona, USA, by the Luxurious Way of life Awards.
Led by famend designer Jaque Bethke, JAQUE is greater than a design agency; it’s an incubator of concepts, a spot the place boundaries dissolve and creativeness takes materials kind. With many years of expertise throughout hospitality, business, residential, and retail areas, the agency brings an inventive confidence and emotional depth that distinguish each mission.

Design That Strikes You
On the core of JAQUE’s ethos is the assumption that design ought to do greater than impress; it ought to join. Every area begins with listening: to a shopper’s unstated wants, to the rhythm of their every day life, and to the nuances that outline their particular person expertise. Fairly than making use of a visible method, JAQUE reads between the traces to assemble areas that really feel instinctive, atmospheric, and deeply private.
This human-centered method informs all the things from materials option to spatial move. The group prioritizes perform not as a limitation however as a possibility to shock, delight, and help on a regular basis rituals with unusual magnificence and intention. The outcomes are areas that don’t simply home life however improve it.

Each Mission, a Assertion
The agency’s numerous portfolio spans luxurious houses, boutique lodges, eating places, retail environments, and out of doors landscapes, every one bearing JAQUE’s unmistakable signature: immersive, expressive, and distinct. From sculptural lighting designs to bespoke furnishings, their environments don’t repeat motifs; they categorical character.
Take, for instance, the technically complicated set up for The Home of Alchemy and Air. Three colossal geodes, every weighing over 3,000 kilos, have been remodeled right into a religious architectural centerpiece. Bolstered flooring, hydraulic platforms, and superior automation programs have been all orchestrated to highlight these pure formations as residing artwork. The feat demanded not solely engineering precision however an nearly poetic sensitivity to vitality and move.

Sustainability Via Longevity
JAQUE’s environmental method doesn’t depend on buzzwords. As a substitute, the agency builds sustainability into the bones of its work. Lengthy-lasting, ethically sourced supplies, energy-efficient programs, and acutely aware building strategies are commonplace observe, not afterthoughts.
The agency’s philosophy on longevity as a core precept: lovely areas ought to stand the check of time in kind and performance. This method not solely helps environmental duty but additionally elevates the expertise for these residing inside the area, yr after yr.

Expertise-Pushed Execution
JAQUE is thought for being current, actually. Their designers stay intimately concerned by means of each part of a mission, from ideation to ultimate set up. This on-the-ground presence permits the group to make intuitive selections as areas evolve and energies shift. Nothing is left to likelihood. All the things is fine-tuned.
Whether or not engaged on a serene non-public residence or a high-impact retail area, JAQUE customizes each facet to suit the emotional and spatial objectives of the shopper. It’s this degree of sensitivity, mixed with technical mastery, that provides their interiors a magnetic pull.

The Drive Behind the Title
Founder Jaque Bethke started her profession at The Taliesin College of Structure and rapidly caught the eye of the Wynn Company. Her early design contributions at MGM Grand Las Vegas sparked a profession that has since included icons just like the Bellagio and a clientele that spans the globe.
Bethke’s philosophy is refreshingly simple: design is about folks. She is an artist, a pacesetter, and an inventor, designing areas, furnishings, and customized items that amplify individuality. Her course of invitations collaboration, instinct, and pleasure, making certain that each shopper feels heard, seen, and celebrated.

Luxurious with a Daring Twist
What really units JAQUE aside is its potential to create areas that aren’t solely visually beautiful however emotionally immersive. This isn’t surface-level luxurious. It’s layered, clever, and unforgettable. The environments they construct don’t simply mirror a shopper’s way of life; they assist form it.
JAQUE’s work will not be designed for mass admiration, however for significant connection. That’s why their areas resonate on influence and linger lengthy after.
Uncover how JAQUE can rework your area right into a one-of-a-kind expertise. Go to https://jaque.design/.
About Luxurious Way of life Awards:
Luxurious Way of life Awards, part of the World Luxurious Chamber of Commerce, is a worldwide group devoted to choosing, recognizing, and selling the best luxurious items and companies worldwide. With a 16-year legacy, LLA connects discerning clientele to distinctive luxurious experiences. Its rigorous analysis course of assesses over 5,000 services throughout 400 classes in 100 international locations, culminating in a prestigious checklist of winners that showcases the world’s elite. Famend manufacturers like Ritz-Carlton, Savills, and Dom Pérignon have been acknowledged by the Luxurious Way of life Awards, enhancing model credibility, elevating standing, and offering international publicity for award recipients. For extra info, please go to: https://luxurylifestyleawards.com/.
For extra on the newest luxurious property reads, click on right here.
Keep forward of the curve with NextBusiness 24. Discover extra tales, subscribe to our publication, and be part of our rising neighborhood at nextbusiness24.com

