Siddhartha “Sidd” Srinivasa has spent his profession on the intersection of robotics analysis and real-world deployment. He helped begin Berkshire Gray, launched Amazon’s Robotics AI group, helped re-architect Cruise’s autonomy stack, and leads the Private Robotics Lab on the College of Washington as a professor.
Now he’s including a brand new function: enterprise companion at Madrona Enterprise Group, the place he’ll assist form funding themes and consider startups in robotics and embodied AI on the Seattle-based agency.
GeekWire caught up with Srinivasa for a dialog in regards to the state of robotics, alternatives for entrepreneurs, and why he believes Seattle can grow to be a world chief in AI and robotics. The interview was edited for brevity and readability.
GeekWire: Why did you determine to hitch Madrona?
Sidd Srinivasa: “I wish to give again to the Pacific Northwest and make the Pacific Northwest an excellent greater superpower in AI and robotics. I’ve been extremely lucky to work with some actually fantastic VCs throughout my time at Berkshire Gray, and it felt like time for me to each give again in addition to be taught what it takes to be a enterprise capitalist — to consider the right way to consider firms, to develop a sound thesis on the place AI and robotics ought to go subsequent.”
The place is robotics proper now by way of progress?
Srinivasa: “{Hardware} has grow to be commoditized. A humanoid robotic used to value a few million {dollars}, solely accessible to high labs. Now you will get one for $15,000 to $20,000. A big a part of that’s as a result of electrical motors have gotten higher and cheaper, and our potential to provide them and to have the ability to scale them has gotten significantly better.
It’s additionally the compute. I’ve extra compute on my telephone now than I did on the most important pc I may discover throughout my Ph.D. That’s fairly important.
Constructing giant basis fashions can also be commoditized. And what these basis fashions assist us do is cope with all of the widespread sense stuff that goes into getting any activity completed.”
What in regards to the present challenges?
Srinivasa: “The place the place we’ve got an enormous drawback with robotics proper now could be that although we’re capable of handle a whole lot of the widespread sense duties like folding your laundry or clearing your desk — these usually are not the vital duties individuals would pay cash for. It is a basic concern that a whole lot of robotics firms are dealing with proper now. Sure, we’ve got fairly wonderful demos, we’ve got cool movies of humanoids choosing up an apple and placing it down. However who desires to pay for that? Not me.
Robotics has a last-mile drawback. We are able to go from zero to at least one, one to 10, 10 to 50 — however only a few instances have we really been capable of go the final mile. We actually did that at Berkshire Gray. We actually did that at Amazon and with achievement. However past achievement, I haven’t seen any nice success in robotics.”

What’s lacking technologically?
Srinivasa: “We’d like breakthroughs in generalization. The opposite day, once I was staining my fence, by the point I obtained 20% completed, I used to be an knowledgeable stainer of fences. That adaptiveness is what we’d like robots to do effectively. Reinforcement studying is a approach to do this however it is extremely information inefficient. So with the ability to really generalize novel eventualities and with the ability to be taught on the fly whereas being environment friendly and secure — security is basically vital.
I assumed we’d remedy self-driving earlier than we remedy normal goal robotics. And we haven’t solved self-driving but. We’re shut, however not there but. And I might say normal goal robotics is actually 5 years behind self-driving by way of functionality and know-how.”
What about humanoids?
Srinivasa: “I’m not positive whether or not the humanoid kind issue is the appropriate kind issue to align round. People have two arms and two legs simply ’trigger — there’s nothing theoretically optimum about us. Perhaps what you want is a robotic with three arms, or a robotic with seven fingers. I do consider that sooner or later we could have succesful robots performing helpful duties in our house. Whether or not that’ll be a humanoid or a quadruped or a three-hand, three-arm robotic — I don’t know.”
Which sectors look closest to reaching viable unit economics?
Srinivasa: “There’s nonetheless a whole lot of juice left to squeeze in achievement. There’s over 50-to-60% of achievement that’s but to be automated — issues like packing an Amazon field full of things. We’d like to have the ability to cope with that type of excessive density. And I believe final mile achievement is an area that’s actually able to be disrupted.
I’ve been actually fascinated about computational agriculture from an observability standpoint — understanding what’s occurring in a greenhouse with out having to stroll the road. And commissary kitchens that make lunches which might be delivered or airline meals. If we’re capable of construct robots that may be very simply repurposed and retrained to carry out a number of duties and have a small kind issue, then I believe that’s an area that may be actually disrupted.”
What recommendation do you may have for robotics founders?
Srinivasa: “There must be a pull for robotics, not a push. When you’re pedaling robotics to individuals who reluctantly settle for it, it’s by no means going to work. The pull has to return from an actual buyer want.
The second factor I might say is that there’s this tendency to consider that robots can comply with the software program mannequin. Sustaining, servicing and taking good care of software program is very easy. However that’s not the case with actual, bodily robots. I might assume very fastidiously about not simply the precise software, but additionally the modality by which you might be placing your robots on the market.”

How do you consider robotics and job displacement?
Srinivasa: “Ever since I began engaged on robots, I’ve been very rightfully requested: will robots take our jobs? The lazy argument is to say the Industrial Revolution created extra jobs than it took away, so robotics will, too. However it’s not the individuals who misplaced their jobs who obtained the brand new jobs. Pittsburgh is a good instance — metal staff didn’t grow to be tech staff. So we’ve got a complete technology of people that misplaced their jobs, who we didn’t re-skill to have the ability to tackle the brand new roles that have been developing. We should be dedicated to workforce re-skilling such that we will allow and empower the workforce to have the ability to work with and round new know-how that comes about. It’s not only a good factor to do. It’s a societal crucial.”
Any ideas on Seattle as a robotics hub?
Srinivasa: “I believe one of many issues that’s extremely interesting about Seattle, and notably in regards to the College of Washington, which I believe has been a pioneer on this, is simply how intently college are capable of work with trade whereas nonetheless sustaining and honoring their college place.
I really like Seattle. I believe it’s additionally extremely useful for twin careers. And I believe it’s a terrific place to start out an organization, not simply due to Madrona, but additionally due to so many different VCs, in addition to the massive quantity of expertise that’s out right here. So I believe it’s time to make Seattle the very best on this planet in AI and robotics.”
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